French Luxury Swimwear Brand Vilebrequin Opens 1st Canadian Storefront in Montreal [Photos]

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French luxury manufacturer Vilebrequin, acknowledged for its vibrant swimwear and fashions for men and women of all ages, has opened its initial Canadian storefront in Montreal’s affluent Westmount location. 

The keep is located at 4912 Sherbrooke Road in a 1,148 square foot room. Provided is a array of swim models for adult men, women, boys and women as very well as ready-to-use, equipment and beach front day essentials. 

The keep style is impressed by the lively azure and white hues of the Mediterranean Sea. The manufacturer stated in a assertion that the colourful natural environment “brings its signature sense of laidback, seaside great although hinting at the glamourous life style of the French Riviera”. 

Vilebrequin Montreal (Graphic: Vilebrequin)
Vilebrequin Montreal (Image: Vilebrequin)

The brand name is regarded primarily for its pricey swimwear. Vilebrequin has expanded into fashions for males, gals and children which includes an assortment of trend and extras and even flip flops priced at $110 CAD according to the retailer’s website. The brand claims that it celebrates “the art of carefree residing in the sunlight all calendar year long” and that it is centered on acquiring and employing sustainable alternatives, materials, and processes “that only make an influence on family vacation, not on the ocean”.

The Westmount storefront is owned by franchisee Cheryl Glense, who has been a staple in Montreal and Westmount fashion for many years. Glense owns two higher-finish impartial boutiques a block absent from the new Vilebrequin keep. That features Courval Fantastic Lingerie which she recently acquired as nicely as the 40-calendar year-previous Ritsi women’s manner boutique.

No other Vilebrequin stores are prepared for Canada at this time. 

Vilebrequin was launched in 1971 in Saint Tropez by Fred Prysquel, a photographer and sports activities automobile journalist and his spouse Yvette, a trend designer. Interestingly, Fred is colorblind and Yvette picks out all the colours. In 2012 the corporation was obtained by US-centered G-III Apparel Team Ltd. The company has more than 170 suppliers globally in 62 nations as properly as distribution in multi-brand name suppliers.